Community Guide & Business Directory | The Connecticut Shoreline

    • the shoreline book

      Comprehensive Business Directory and Community Guide

      15,000 Total Circulation
      11,500 U.S. mailed directly to households (more than 30,000 residents) with income of $100,000 and above in Branford, Guilford, Madison, Clinton, Westbrook, Old Saybrook, Old Lyme and Essex. 4,500 through retail and restaurant locations, hotels, inns, tourism outlets and real estate and relocation offices. These circulation numbers are our guaranteed minimum circulation. Our printing process includes a print overrun which averages 800 additional copies. The actual print overrun can be more or less.

      High traffic website

      Year-round shelf life

      Affordable ad rates and payment plans for every size business

      Additional Circulation with the digital edition

      ,

      Online Performance

      Unlike most print publications, we maintain high-performance, high-traffic community websites for each book that complement the directories by expanding on their content. The websites offer more information on advertisers, menus for the best local restaurants, movie showtimes, and great contest prizes like dinners, tickets and vacations. And yes, Google loves us. Our sites come up as top searches for most businesses in the area. We employ search engine pros who manage an optimization program for us that result in consistently high search engine ranking for our sites. The bottom line: We are now delivering a substantial amount of bonus market penetration for our advertisers through our websites.

      the shoreline book

      • 370,000 page views
      • 1.3 million hits
      • #1 on Google for Shoreline CT business and restaurant searches
      • Online 18 years

the shoreline book circulation map
Steve Walsh and son Dan Walsh

From the Publisher

Supporting our community means buying local.

With this year’s publication of our 21st Shoreline Book, we step into our third decade of connecting Shoreline residents to local businesses and encouraging them to become regular patrons. It’s our primary mission, now that on-line purchasing and big box stores have made it increasingly difficult for small, locally owned enterprises of all kinds to compete. Indeed, we take pride in declaring that goal on the front page of all our directories with the words Connecting Local Residents with Local Businesses to Better Our Community…Buy Local – Find it Here.

Toward that same end, we are offering newly customized advertising packages created specifically to make appearing in The Shoreline Book even more worthwhile for our advertisers. These packages include:

Read full article: From the Publisher